HYUNDAI known as cheap automobile producer in early periods became the producer of quality automobiles. Especially since 1999 new quality strategy was founded and then achievement in the entire world began.

HYUNDAI got the prizes in the market where U.S.A., U.K., Germany automobile producers were in tight rivalry.

-In 2004 Getz was chosen the automobile causing the least problems in the period of two years use in U.K.

- In  2004 Hyundai was second in  Strategic Vision Total Value Study report and Elantra, Grandeur, Santa Fe were chosen as the highest customer satisfying automobile in their classes.

- In 2006 in J.D. Power and Associates Total Quality Study results HYUNDAI along with Porsche and Lexus was shown in the first three among the automobiles causing least problems as the least problem causing automobiles.